Daljit Singh is Chief Design Officer at ANNA, where he has worked since its inception to distinguish its brand in the new world of challenger banks and admin apps by bringing a design-led approach to its business, product development and marketing.

A prolific creative director and business strategist, Daljit founded Digit, a digital design agency in 1996: bought by WPP in 2005 and went on to establish Conran Singh, with Sir Terence Conran, and creative consultancy The Happiness Company. He has designed global strategies for Audi, HSBC and Harvard Business Review, co-curated an exhibition at The V&A Museum, launched his own sausage brand, won a D&AD Black Pencil, and appeared in the FT’s “Top 50 Creative Minds” twice.